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Gig Harbor Demographics
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Gig Harbor by the Numbers
A profile of the Gig Harbor Peninsula economy — who lives here, what they earn, where they work, and what it costs to live here — built entirely from free public data you can verify yourself.
Compiled August 2026 Trade area ZIP codes 98329 · 98332 · 98333 · 98335 · 98349
At a glance
Key figuresPeninsula population
67,892
Across the five peninsula ZIP codes
Median household income
$118,395
Gig Harbor city — 47% above the U.S. median
Peninsula businesses
1,997
Employing 15,574 people
Annual retail sales
$951M
In Gig Harbor city alone
The people
Population & householdsGig Harbor is one of Pierce County's fastest-growing small cities. The incorporated city has roughly doubled since 2000, while the wider peninsula — Fox Island, Rosedale, Artondale, Purdy and the Key Peninsula — brings the market area to nearly 68,000 residents.
Gig Harbor city population
Decennial census counts, plus the state's 2026 official estimate
Growth reflects both new residents and annexations of already-settled land into the city limits. Source: U.S. Census Bureau decennial counts; Washington State Office of Financial Management April 1, 2026 estimate.
Where the peninsula lives
Population by ZIP code
Gig Harbor west & south
9833527,307Gig Harbor north & east
9833220,704Key Peninsula
9832910,960Lakebay & Longbranch
983495,000Fox Island
983333,921ZIP Code Tabulation Area populations, 2020 Census. Total: 67,892 across 94.7 square miles of land.
Age 65 and over
30.6%
Gig Harbor city — nearly double the Pierce County share of 16.7%
Median age
46.6
Years, Gig Harbor city
Households
5,299
In the city; 28,467 housing units peninsula-wide
Veterans
980
Living in Gig Harbor city
An older community than the county, state or nation
Share of residents age 65 and over
Gig Harbor city30.6%United States18.9%Washington18.3%Pierce County16.7%U.S. Census Bureau QuickFacts, vintage 2024. For businesses, this is the headline: a large, settled, high-net-worth customer base with time and money to spend locally.
Income & education
Household prosperityPeninsula households earn well above the state and national medians, and more than half of Gig Harbor adults hold a bachelor's degree — a rate that outpaces Washington, itself one of the most educated states in the country.
Median household income
In 2024 dollars
Gig Harbor city$118,395Pierce County$99,564Washington$98,141United States$80,734Per capita income in Gig Harbor is $66,028, against $47,648 in Pierce County and $44,673 nationally. Poverty affects 7.0% of city residents, below the county (9.4%) and U.S. (10.6%) rates.
Adults with a bachelor's degree or higher
Age 25 and over
Gig Harbor city52.1%Washington39.6%United States35.7%Pierce County30.9%96.5% of Gig Harbor adults are high school graduates or higher, against 92.5% in Pierce County. 95.3% of city households have a broadband subscription.
$76,229 in retail sales per resident
Gig Harbor city rings up $951.4 million in retail sales a year — 2.6× the per-capita rate for Pierce County as a whole ($29,080). The city is not simply a bedroom community; it is the retail and services hub for the entire peninsula and a share of the Key Peninsula beyond it. 2022 Economic Census.
Business & workforce
Employers & jobsClose to 2,000 establishments operate on the peninsula, meeting a combined annual payroll of $839 million. Health care is the largest single sector, both as an employer of local residents and as a revenue base: Gig Harbor's health care and social assistance businesses alone book $445 million a year.
Establishments
1,997
Peninsula-wide, all five ZIP codes
People employed
15,574
At peninsula establishments
Annual payroll
$839.1M
Paid by peninsula employers
Health care revenue
$445.3M
Gig Harbor city, 2022
Establishments by ZIP code
Employer businesses
983351,159983325279832915498349819833376Roughly six in ten peninsula establishments — and 8,779 of its 15,574 jobs — sit in ZIP 98335: downtown, the waterfront and the Highway 16 corridor.
What Gig Harbor residents do
Largest industries among the city's 5,175 employed residents
Health care & social assistance987Retail trade630Educational services616The three largest occupation groups are health diagnosing and treating practitioners (743), management (638) and sales (496). Average commute: 32.3 minutes, against 26.6 statewide — a reminder that a large share of residents cross the Narrows for work.
Regional labor market — Pierce County
June 2026, Washington State Employment Security Department
Labor force
486,790
Employed
460,720
Unemployment
5.4%
Avg. annual wage
$70,396
Pierce County supports 349,400 nonfarm jobs. The largest sectors by 2024 annual average employment are government (60,202), health care and social assistance (56,625), retail trade (36,054) and accommodation and food services (29,575). The unemployment rate stood at 5.0% a year earlier.
Housing
Values, rents & the marketHousing is the peninsula's sharpest point of difference — and its sharpest constraint. Gig Harbor home values run well above both the county and the state, and the resale market remains fast.
Median value of an owner-occupied home
American Community Survey, 2020–2024
Gig Harbor city$767,100Washington$564,600Pierce County$526,600United States$332,700Median gross rent
Per month, American Community Survey 2020–2024
Gig Harbor city$2,301Pierce County$1,806Washington$1,760United States$1,41362.2% of Gig Harbor housing units are owner-occupied, slightly below the Pierce County rate of 64.7%.
Median sale price
$979,754
Up 6.5% year over year
Days on market
12
Median, Gig Harbor
Homes sold
223
Trailing period
Sold above list
31.7%
Sale-to-list ratio 99.8%
Current market figures: Redfin, June 2026. These are transaction prices for homes that actually sold, which is why they run higher than the Census Bureau's survey-based median value of all owner-occupied homes.
The peninsula, ZIP by ZIP
Reference tablePopulation and housing units from the 2020 Census; income and home values from the American Community Survey; business counts from federal business statistics. Community Population Housing units Median HH income Median home value Businesses Employees Gig Harbor west & south98335 27,307 11,516 $130,304 $736,400 1,159 8,779 Gig Harbor north & east98332 20,704 8,301 $122,827 $686,900 527 5,423 Key Peninsula98329 10,960 4,404 $107,675 $476,400 154 777 Lakebay & Longbranch98349 5,000 2,584 $84,282 $363,400 81 378 Fox Island98333 3,921 1,662 $172,917 $952,500 76 217 Peninsula total 67,892 28,467 — — 1,997 15,574 Schools & community
Quality of lifePublic school students
9,015
Peninsula School District No. 401
Schools
17
Elementary through high school
Students per teacher
18.8
479 classroom teachers, full-time equivalent
Land area
94.7
Square miles across the five-ZIP trade area
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