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Greetings! Whether moving business or family, here’s the stuff you want to know.
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Folks are talking and things are happening! Here’s where you get up to date.
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By. Mai Overton

Who needs customer service anyway?

In a tight economy, customer service tends to be the first thing that goes by the wayside but that's exactly what shouldn't happen in good business. Delivering an exceptional experience is absolutely crucial in any economy, but perhaps even more critical a depressed economy. How can you achieve this goal in 2012? One smart and less expensive way to do this is to hire a mid-senior level social media representative.

Companies seeking economical ways to win customers should also consider refining their customer outreach strategies by hiring social media specialists. L.L. Bean, the Freeport, Maine-based company best known for its sturdy snow boots, recently assembled a 10-member team to interact with customers on Facebook, Twitter and product review websites. Their focus is to answer questions, respond to complaints, alert shoppers to new products and reinforce the brand's message.

Of course, starting a social media team from scratch isn't exactly cheap, but compared to running focus groups and conducting surveys, it's a reasonable customer service expenditure. "Monitoring social media passively -- listening in to what people are saying about you -- and then taking proactive actions when needed is a good idea," notes Wharton's Fader. "It's a big step to go there, but once you're there, it's very low cost."*

CLICK HERE for the full article

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  • Get a Taste of Heron’s Key Senior Living Community

    Enjoy Bite-Sized Conversation About Heron’s Key Evolving Retirement Community GIG HARBOR, Wash. (March 26, 2015)– Heron’s Key, an innovative retirement community, that’s soon to open in Gig Harbor, is inviting the public to discover the financial benefits and security of living in a Continuing Care Retirement Community (CCRC). The event will be held at 10:30 a.m. on Wed., April 29 at the Chapel Hill Presbyterian Church, and will provide important information about evaluating senior living options. Chapel Hill Presbyterian Church is located at 7700 Skansie Ave., Gig Harbor, Wash. Guests will enjoy refreshments while learning about a new kind of Read More
  • City of Gig Harbor co-hosts Parks Appreciation Day April 25th

    Partnership event with KeyPen Parks & PenMet Parks seeking volunteers Gig Harbor, Wash., March 19, 2015 – The public is invited to volunteer and get involved in Parks Appreciation Day on Saturday, April 25th. Residents from around the Greater Gig Harbor area will come together for the annual clean up event scheduled from 9am – 12 noon. Always a favorite day in Gig Harbor, Parks Appreciation Day is an opportunity to show your love of all our local parks by giving back to the earth. PenMet Parks, KeyPen Parks and the City of Gig Harbor all work together to beautify and maintain Read More
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