Who needs customer service anyway?
In a tight economy, customer service tends to be the first thing that goes by the wayside but that's exactly what shouldn't happen in good business. Delivering an exceptional experience is absolutely crucial in any economy, but perhaps even more critical a depressed economy. How can you achieve this goal in 2012? One smart and less expensive way to do this is to hire a mid-senior level social media representative.
Companies seeking economical ways to win customers should also consider refining their customer outreach strategies by hiring social media specialists. L.L. Bean, the Freeport, Maine-based company best known for its sturdy snow boots, recently assembled a 10-member team to interact with customers on Facebook, Twitter and product review websites. Their focus is to answer questions, respond to complaints, alert shoppers to new products and reinforce the brand's message.
Of course, starting a social media team from scratch isn't exactly cheap, but compared to running focus groups and conducting surveys, it's a reasonable customer service expenditure. "Monitoring social media passively -- listening in to what people are saying about you -- and then taking proactive actions when needed is a good idea," notes Wharton's Fader. "It's a big step to go there, but once you're there, it's very low cost."*
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On Friday, the city of Gig Harbor was awarded a grant totaling $8 million from the Washington Transportation Improvement Board's Urban Arterial Program.
Gig Harbor, Wash . November 20 th , 2015 – The City of Gig Harbor was awarded a grant in the amount of $8M Friday morning, from the State of Washington Transportation Improvement Board (TIB), under the Urban Arterial Program Category. The source of these grant funds is the state gas tax. The award will be used to fund the Harbor Hill Extension Project in north Gig Harbor.
Work on this $11.5 million dollar project… Read More
Here at PenMet Recreation we strive to provide diverse recreation opportunities for the public to participate in. Our recreational programs and activities are designed to meet the needs of your community. These programs include preschool, youth, teen, and adult programs; a wide variety of sports programs for all ages, cultural arts for youth and adult; fitness and wellness programs; variety of specialized summer camps, and a host of special events suitable for the entire family and community at large.… Read More
|Community Blood Drive at Gig Harbor Albertsons Mon Nov 30 @11:30AM - 06:00PM|
|Public Affairs Forum Thu Dec 03 @ 7:30AM - 08:30AM|
|Tidefest Fine Arts & Gift Festival Sat Dec 05 @12:00AM|
|BURLEY BAZAAR Sat Dec 05 @ 9:00AM - 04:00PM|
|Christmas Concert Sat Dec 05 @ 3:00PM - 05:00PM|
|Living Nativity Sat Dec 05 @ 5:00PM - 08:00PM|
|Annual Tree Lighting Ceremony Sat Dec 05 @ 5:30PM -|
|Annual Awards Dinner Sat Dec 05 @ 6:00PM - 10:00PM|
|Tidefest Fine Arts & Gift Festival Sun Dec 06 @12:00AM|
|Living Nativity Sun Dec 06 @ 5:00PM - 08:00PM|
|Candlelight Christmas Thu Dec 10 @12:00AM|
|Thursday Night Out in Downtown Gig Harbor Thu Dec 10 @ 5:00PM - 08:00PM|
|Candlelight Christmas Fri Dec 11 @12:00AM|
|Candlelight Christmas Sat Dec 12 @12:00AM|
|Community Blood Drive at Haggen Northwest Fresh, Gig Harbor Sat Dec 12 @ 9:00AM - 12:30PM|
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